Consumerism the Right Way
GOING BEYOND WEARABLES AND GENERIC WELLNESS INFORMATION, NECTAR OM GIVES PATIENTS PERSONALIZED HEALTH CONTENT AND INFORMATION.
Today’s consumers expect convenience, on-demand service and personalized content. Translating what works in retail hasn’t been a smooth transition for health care consumers. Manual, outdated appointment scheduling processes; lack of personalized content; inability to connect personal health and wellness information to the actual care experience all frustrate today’s health care consumer-patients.
NectarOM is the hospital partner in bringing consumerism to health care. The right way.
A robust, technology-enabled patient engagement strategy, NectarOM enables hospitals to tie together the two halves of today’s health care consumer-patient:
Using the contemporary tactics and tools of consumerism
• Personalization
• digital targeting
• convenience
• data-driven behavior insights
… to achieve the timeless goal of patient-centered care.
With NectarOM, hospitals and health systems can go beyond just the patient experience and harness the most powerful data tools and insights to give the health care consumer-patient the care experience they need to achieve their best health.