Automated Consumer Engagement Platform
Our AI-powered platform makes it easy and efficient for companies to communicate highly personalized messaging
How it Works
Create single view of customer
Collect, integrate and process multiple data sources to create your target customer profile
Determine next best actions
Based on available information, identify the ideal next promotion, offer, item, etc.
Syndicate the Recommendations
Deliver highly targeted messages across digital and traditional channels
Measure performance
Closed-loop reporting on performance to realize ROI
Companies that trust NectarOM
Start your customer personalization journey today
Featured Content
How To Augment Customer Experience With Omnichannel Personalization
Omnichannel personalized marketing is no longer just “nice to have” in today’s marketplace, especially with customer experience becoming a key brand differentiator. Image source Consumers are now interacting with brands across multiple channels. Not only do they expect relevant content but they also want the ability to “pick up where they left off” when theyContinue reading “How To Augment Customer Experience With Omnichannel Personalization”
4 Ways to Increase Seasonal Sales With Personalized Content on Social Media
How to use personalization technologies to drive more traffic and increase sales Consumers are bombarded with marketing messages from retailers during holidays and seasonal occasions. They’re more selective about the brands they engage with and purchase from. In fact, 63% of consumers are annoyed by repeated generic advertising messages. On the other hand, 79% ofContinue reading “4 Ways to Increase Seasonal Sales With Personalized Content on Social Media”
Increase eCommerce Conversion this Holiday Season with Personalization
3 key strategies to make more sales on your website with personalization strategies Did you know that 72% of consumers find that online gift shopping has made life easier during the holiday season? As a retailer, you can’t afford to ignore the various ways that eCommerce can boost your online sales. In particular, personalizedContinue reading “Increase eCommerce Conversion this Holiday Season with Personalization”
How to Use Marketing Personalization to Increase Holiday Sales
5 ways to use personalization technologies to increase revenue this holiday season. The holiday season presents a great opportunity for retailers to drive more sales and boost profits. However, with the increasing competition from both online and offline merchants, it’s becoming more challenging to cut through the clutter and get shoppers’ attention. Thankfully, youContinue reading “How to Use Marketing Personalization to Increase Holiday Sales”